Commercial Operating System

Commercial Intelligence Across Every Luxury Surface

Dunn Privee now converts articles, reports, journals, concierge requests, partners, events, and recommendations into commercially actionable opportunities.

Open commercial adminOpen membership platform

Daily revenue

NGN 6,799,852

Active members

2,864

Concierge conversion

16.7%

Average CLV

NGN 207,603

Revenue by Concierge Category

• Law Firms request: NGN 115,600

• Architects request: NGN 89,474

• Interior Designers request: NGN 74,000

• Luxury Fashion Houses request: NGN 61,000

• Luxury Travel request: NGN 59,930

• Yacht Brokers request: NGN 47,264

• Hermes Resellers request: NGN 39,368

• Private Aviation request: NGN 36,002

Revenue by City

• Lagos: NGN 177,480

• London: NGN 123,960

• Monaco: NGN 83,266

• Paris: NGN 68,878

• Milan: NGN 61,000

• Cape Town: NGN 59,930

• Geneva: NGN 21,056

• Dubai: NGN 0

Revenue by Luxury Brand

• Hermes: NGN 42,000,000

• Patek Philippe: NGN 38,400,000

• Rolex: NGN 34,800,000

• Aman: NGN 31,200,000

• Maison Crivelli: NGN 27,600,000

• Cheval Blanc: NGN 24,000,000

Revenue by Partner

• Sentinel Private Security: NGN 314,500

• Frontier Migration: NGN 300,000

• Northbridge Education: NGN 285,500

• Marble Coast Family Office: NGN 271,000

• Regency Chambers: NGN 256,500

• Atelier Meridian: NGN 242,000

• Studio Meridian: NGN 227,500

• Journeys Noir: NGN 213,000

Revenue by Publication

• Luxury Demand Index 2026: NGN 12,800,000

• African Luxury Intelligence: NGN 9,400,000

• Concierge Intelligence Review: NGN 8,700,000

• Silence Is the Luxury Signal: NGN 6,200,000

Revenue by Referral

• Partner referrals: NGN 1,417,290

• Member referrals: NGN 38,700,000

• Editorial referrals: NGN 24,900,000

• Event referrals: NGN 17,300,000

Partner CRM

Luxury Hotels

Aman Global Collection

London, United Kingdom · Contact Elena Ward

Commission 9% · Score 80

Revenue NGN 82,500

Property Companies

Crestline Estates

Lagos, Nigeria · Contact Mason Adebayo

Commission 10% · Score 81

Revenue NGN 97,000

Private Banks

Atlas Private Bank

Geneva, Switzerland · Contact Clara Stein

Commission 11% · Score 82

Revenue NGN 111,500

Watch Dealers

Chrono Reserve

Paris, France · Contact Noah Bernard

Commission 12% · Score 83

Revenue NGN 126,000

Hermes Resellers

Heritage Leather Syndicate

Paris, France · Contact Lea Fournier

Commission 13% · Score 84

Revenue NGN 140,500

Luxury Fashion Houses

Valmont Fashion House

Milan, Italy · Contact Giorgio Bellini

Commission 14% · Score 85

Revenue NGN 155,000

Medical Concierge

Cedar Medical Concierge

Dubai, United Arab Emirates · Contact Maya Nasser

Commission 8% · Score 86

Revenue NGN 169,500

Concierge Ticket System + AI Opportunity Scoring

New

DP-CLIENT-410 · London

Luxury Hotels request

Potential NGN 22,000 · Probability 38%

Opportunity score 53 (Low)

Assigned

DP-CLIENT-411 · Lagos

Property Companies request

Potential NGN 29,800 · Probability 47%

Opportunity score 52 (Low)

Partner Contacted

DP-CLIENT-412 · Geneva

Private Banks request

Potential NGN 37,600 · Probability 56%

Opportunity score 55 (Low)

Client Reviewing

DP-CLIENT-413 · Paris

Watch Dealers request

Potential NGN 45,400 · Probability 65%

Opportunity score 58 (Medium)

Negotiating

DP-CLIENT-414 · Paris

Hermes Resellers request

Potential NGN 53,200 · Probability 74%

Opportunity score 65 (Medium)

Completed

DP-CLIENT-415 · Milan

Luxury Fashion Houses request

Potential NGN 61,000 · Probability 100%

Opportunity score 73 (Medium)

Cancelled

DP-CLIENT-416 · Dubai

Medical Concierge request

Potential NGN 68,800 · Probability 0%

Opportunity score 41 (Low)

Membership Billing

• Free: renewals 24, invoices 35, downloads 120, consultations 8

• Silver: renewals 37, invoices 51, downloads 175, consultations 15

• Gold: renewals 50, invoices 67, downloads 230, consultations 22

• Black: renewals 63, invoices 83, downloads 285, consultations 29

• Family Office: renewals 76, invoices 99, downloads 340, consultations 36

• Corporate: renewals 89, invoices 115, downloads 395, consultations 43

Commerce Marketplace + Events Platform

• Luxury Reports: Africa Luxury Growth Report · NGN 380,000

• Printed Magazines: Dunn Privée Collector Magazine Print · NGN 145,000

• Coffee-Table Books: Private Fragrance Atlas · NGN 650,000

• Luxury Maps: Global Luxury Cities Map · NGN 210,000

• Travel Guides: Founders Travel Routes · NGN 190,000

• Architecture Guides: Architectural Taste Guide · NGN 260,000

• Investment Reports: Luxury Asset Allocation Note · NGN 520,000

• Digital Downloads: Quiet Luxury Download Pack · NGN 95,000

• Exclusive Interviews: Chairman Interview Series · NGN 165,000

• Courses: Luxury Intelligence Masterclass · NGN 420,000

• Gift Cards: Dunn Gift Card · NGN 100,000

• Gift Memberships: Gift Membership Bundle · NGN 600,000

• Private Dinners (Lagos) · 48/60 sold · NGN 18,800,000

• London Shopping Tours (London) · 39/45 sold · NGN 15,200,000

• Paris Fashion Tours (Paris) · 36/40 sold · NGN 14,900,000

• Watch Collector Events (Geneva) · 44/55 sold · NGN 17,100,000

• Wine Tastings (Cape Town) · 58/80 sold · NGN 11,200,000

• Property Tours (Dubai) · 43/52 sold · NGN 16,600,000

• Investment Summits (Lagos) · 74/95 sold · NGN 29,400,000

• African Luxury Conference (Abuja) · 114/140 sold · NGN 35,800,000

• Private Networking (New York) · 52/70 sold · NGN 14,300,000